...and then you hit the ENTREPRENEURIAL PLATEAU™
The Entrepreneurial Plateau™ is an inflection point in growth where a business balances serving customers and managing limited capital. Typically these customers have 10x product or service demands, yet are only willing to place incremental, 1x or 2x, orders. These smaller orders result from the customer's risks linked to the business's perceived deficiencies in either operations, sales or marketing. These businesses also struggle to attract the capital that would permit them to grow faster and/or correct any deficiencies in these teams. IP VaMP™ is a solution to breaking through the Entrepreneurial Plateau™.